💬 Aug: 2 paperwork officers on leave, backlog clearing by mid Sep (VIC GM)
Job accepts
Near
112
target 120
▲ 10.6
💬 Jul: price rise 1 July pulled accepts into June
Cancellation rate
Off target
11.8%
target 10.0%
▲ 0.3
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Gross sales per display
Off target
3.6
target 4.0
▼ 0.2
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Average contract value
On target
$431k
target $420k
▼ 18.0
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Average upsell
Off target
$24.5k
target $28.0k
▲ 0.6
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Cost per sale
Off target
$7.1k
target $6.5k
▼ 0.5
💬 Jul-Aug: spring campaign spend brought forward
Site starts vs budget
Near
94.0%
target 100.0%
▲ 5.0
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Avg build time
Near
31.4 wks
target 30.0 wks
▼ 1.9
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Total revenue to salary
On target
4.7x
target 4.5x
▼ 0.4
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RAG rules
Green: at or better than target · Amber: within 7% of target · Red: more than 7% off target. Rules set per metric in the targets table; shown here as one rule for the draft.
Draft mockup for layout feedback · placeholder data · metric list partly assumed, to be confirmed against the BLT Scorecard MasterBurbank · BLT reporting · Foundation Phase 2